Investment advisor compliance refers to following regulatory requirements, industry standards, and internal policies that govern the activities of investment advisors. This includes ensuring that advisors are properly registered with the appropriate regulatory agencies, such as the SEC or government regulators, and that they provide clients with accurate and transparent information, including disclosure of fees and potential conflicts of interest. Compliance also requires maintaining robust policies and procedures, conducting regular audits, and ensuring advisors act in their clients' best interests, including managing conflicts of interest, upholding fiduciary duties, and implementing anti-money laundering measures. Effective compliance by investment advisers helps protect clients, maintain market integrity, and mitigate legal and regulatory risks.
Compliance is important in helping the firm retain clients by the trust they build, it helps avoid legal fines as well as that regulator, compliance ensures the firm follows the laid down fiduciary duties and protects against reputational risks associated with the loss of money.